Strengthen your Online Store Through Internal Links

Internal linking is an important tool for optimising website performance, and when utilised correctly can have a positive impact on search engine rankings. It’s a way of demonstrating to search engines that your website is organised in a logical manner and can be easy to navigate which helps visitors find what they need quickly. Internal […]

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How to Conduct Keyword Research for Effective SEO

If you’re new to SEO, the process of keyword research may seem daunting. However, with a little know-how and the right tools, it can be relatively simple to uncover the keywords that will help your website rank higher in search engine results pages (SERPs).  Here’s a step-by-step guide to conducting keyword research for effective SEO. […]

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How to Optimise Your Anchor Text for SEO

Anchor text is one of the most important elements of on-page optimisation, yet it’s also one of the most misunderstood.  In this article, we’ll show you how to optimise your anchor text for SEO so that you can rank higher in search engine results pages. We’ll also provide some tips on how to avoid common […]

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How Canonical Tags Can Help Your Website

What are Canonical Tags? A canonical tag is an HTML element that helps webmasters prevent duplicate content issues on their websites. By specifying a canonical URL for a page, they are telling search engines which version of that page is the original and should be indexed.  Canonical tags are a valuable tool for webmasters who […]

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Beginner’s guide: Technical SEO explained in easy terms!

Are you looking to get more traffic to your website but don’t know how to start? SEO is a great way to improve your visibility on the web and can be done by anyone with some basic knowledge.  In this beginner’s guide, we will explain technical SEO in easy terms and give you a few […]

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