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What are Canonical Tags?
A canonical tag is an HTML element that helps webmasters prevent duplicate content issues on their websites. By specifying a canonical URL for a page, they are telling search engines which version of that page is the original and should be indexed.
Canonical tags are a valuable tool for webmasters who want to ensure that their content is being properly indexed by search engines. By specifying a canonical URL, they can avoid having multiple versions of the same page appearing in search results.
In addition to helping with duplicate content issues, canonical tags can also be used to specify the preferred version of a page when there are multiple versions with different URLs (for example, if there is both a www and non-www version of a website).
How do Canonical Tags Help your Website?
By specifying the canonical URL for a page, you can help search engines understand which version of a page should be ranked in the search results. This is especially important when there are multiple versions of a page (for example, if the same content is accessible via multiple URLs).
Canonical tags can also help improve your website’s click-through rate (CTR) from the search results by making sure that the correct URL is displayed. A well-optimised CTR can lead to higher rankings in the search results.
Overall, canonical tags can help improve your website’s SEO by making sure that the correct URL is indexed and ranked by search engines. They can also help improve your CTR from the SERP, which can lead to even higher rankings.
How to Implement Canonical Tags on your Website
If you’re running a website, it’s important to make sure you’re implementing canonical tags correctly. Canonical tags are a way of telling search engines which version of a page is the “master” copy. This is important because there can be multiple versions of a page (e.g. with different URL parameters), and you don’t want search engines indexing all of them.
Implementing canonical tags is relatively straightforward. In the <head> section of your HTML, you’ll want to add a <link> tag with the attribute “rel=canonical” and the URL of the master copy as the “href” value.
For example, if your master copy is at www.example.com/page1, you would add the following tag:
<link rel=”canonical” href=”http://www.example.
Canonical tags can be a helpful addition to your website for a number of reasons. They help to improve your search engine optimization by indicating the preferred version of a page to search engines, they can reduce duplicate content issues, and they can help to manage your site’s URL structure.
By implementing canonical tags on your website, you can help to improve your website’s visibility and ranking in search results.