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An Easy Guide to Site Architecture in Ecommerce

BY Find My Store
May 3, 2024 11:49 am
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The structure of your website can make or break your success. Site architecture, often overlooked amidst the flashy design elements and marketing strategies, serves as the backbone of your online storefront. It’s the blueprint that guides users through their journey, influences search engine rankings, and ultimately determines conversion rates. Let’s delve into the significance of […]

What to Look Out for When Choosing a Courier?

BY Find My Store
April 16, 2024 10:25 pm
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Selecting the right courier service is a critical decision for any e-commerce business. The courier you choose will directly impact the delivery experience of your customers, as well as your operational efficiency and overall reputation. With a myriad of courier options available, it’s essential to consider several factors to ensure you partner with a reliable […]

Best Practices for Optimising Your Product Feed for Google Shopping

BY Find My Store
April 13, 2024 10:34 pm
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In the competitive world of e-commerce, getting your products noticed can be a daunting task. Fortunately, platforms like Google Shopping offer a powerful way to showcase your products to a vast audience of potential customers. However, to make the most of this opportunity, it’s crucial to optimize your product feed effectively. What is a Product […]

Unpacking Amazon Selling: Explore the different ways you can sell on Amazon

BY Find My Store
April 11, 2024 11:54 pm
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Amazon has revolutionised the way people buy and sell products online. With its vast customer base and efficient infrastructure, it offers lucrative opportunities for sellers to reach a global audience. However, choosing the right type of Amazon selling account is crucial for success. Let’s explore the various options along with their advantages and disadvantages. Individual […]

An Easy Guide to Implementing DMARC

BY Find My Store
April 9, 2024 2:48 pm
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As the prevalence of online threats continues to rise, particularly within the ecommerce landscape, ensuring the authenticity of email communication has become paramount. DMARC provides a powerful framework for organisations to authenticate their emails, monitor their email ecosystem, and enforce policies to safeguard against unauthorised use of their domain. In this guide, we will delve […]

Understanding DMARC: Essential Knowledge for Ecommerce Professionals

BY Find My Store
April 5, 2024 3:54 am
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In ecommerce, security and trust are paramount. As online shopping continues to burgeon, so do the threats posed by phishing attacks and email scams. Digital threats not only undermine consumer confidence but also damage brand reputation and revenue streams. This is where DMARC (Domain-based Message Authentication, Reporting, and Conformance) steps in as a critical tool […]

Why Digital Marketers Should Avoid Link Farms for Backlinks

BY Find My Store
September 14, 2023 2:35 pm
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In the ever-evolving landscape of digital marketing, staying ahead of the curve is essential for success. One strategy that has stood the test of time is building quality backlinks to improve a website’s search engine rankings. While this remains a fundamental practice, not all methods are created equal. One approach that digital marketers should steer […]

Benefits of Google Analytics 4 (GA4) for E-commerce Businesses

BY Find My Store
August 22, 2023 1:31 am
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In the realm of e-commerce, understanding customer behavior and optimizing the online shopping experience are paramount to success. Google Analytics 4 (GA4) introduces a host of benefits that cater specifically to e-commerce websites, allowing businesses to gain deeper insights into user interactions, improve conversion rates, and tailor their marketing strategies for better results. Let’s explore […]

What are the Pros & Cons of Using Big Cartel?

BY Find My Store
April 3, 2023 11:27 am
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What is Big Cartel? Big Cartel is an e-commerce platform designed specifically for independent artists, makers, and creative entrepreneurs to sell their products online. It provides a simple and intuitive way for artists and small businesses to set up their own online store and showcase their unique creations to a global audience. Like any platform, […]

Exit Rate: What is it and Why it Matters?

BY Find My Store
February 16, 2023 11:28 pm
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Understanding the concept of exit rate is key to understanding how customer engagement with your website works. It is one of the most important analytics metrics and provides valuable insights into how visitors interact with your website. In this article, we will discuss what exit rate is, how it can be measured, and why it […]

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